Closing the Gender Gap
The NFT industry is greatly expanding as new NFT artists and creators release new collections with new use cases and utilities. This is only the beginning of web 3 going mainstream. But the bad news is that there is a skewed gender gap between the number of men and women in the sector. Male creators represented 77% of NFT art sales, while only 5% went to women creators in 21 months to November 2021. A caveat is that 16% were chalked up to creators of an “unknown” gender — well at least there is hope that a somewhat higher number for women may be active in reality. But it still represents a stark gender disparity.
To increase diversity and inclusivity in the world of NFT and web 3 is key to creating opportunities for women around the world to be creators of this new era of the web. Male artists have dominated for generations and only a selected number of female artists have got the visibility they deserved. Art history has been dominated by male artists like Da Vinci, Michelangelo, Rembrandt, Caravaggio, Picasso, and many more. With few exceptions, such as Artemisia Gentileschi or Angelica Kauffman, there are almost no known female artists before the 19th century. We know very little about how art movements like Renaissance, Mannerism, Baroque, Rococo, or Neo-Classicism would have looked if depicted by female artists. In the last century, with a change in our society, women slowly gained their well-deserved spot in the art world. This change made it possible for talented women artists like Georgia O’Keeffe, Yayoi Kusama, and Frida Kahlo to be celebrated in major museums and their contribution to art history be acknowledged. Despite the constant progress, female access to leadership is still limited and women are still facing more challenges on their way to success than their male counterparts.
In response to these concerning facts, RtistiQ is glad to announce a little step towards a mission to change this disparity and onboard the next generation of women creators and create equal opportunities. We want women to enrich the NFT movement. We will thus be putting the spotlight on 14 amazing women artists in our upcoming auction “Closing the Gender Gap”.
The female artists whose works will be featured have been changing many walls of the physical world. We don’t want these artists to be overlooked by NFT art space and wish to give them the recognition they truly deserve. Every art lover or collector should know about them. The rise of the Metaverse means this very rich VR world needs whimsical creations — from art styles of abstract, figurative, feminist, pop art, new expressionism, naive art, spiritual and graffiti — which will all be a part of this collection.
There will be 5 unique physical art-based NFTs on auction from each of the 14 artists. Thus, a total of 70 digital assets will be available to bid on the auction page that goes live on 12 May. These rare NFTs will open up possibilities of investment and trade inside the Metaverse. An excellent opportunity to grab iconic collectables and to celebrate a community that represents inclusivity and equal opportunities for all, especially diverse and dynamic women who have enriched several types of art styles inspiring their audiences.
Let’s set the tone for a bumper 2022 for the world of NFTs where all talent is welcomed, valued and nurtured. NFT and crypto enthusiasts have diverging demands and for those demands to be met there need to be diverging artists who challenge stereotypes and redefine aesthetics. That is what these 14 artists bring to the key assets and pillars of Metaverse asset flow and ownership.
